Le Royal Palace Hotel & Spa : nouvelle escale d'exception au cœur de l'Alsace - La Revue du Luxe
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Le Royal Palace Hotel & Spa: a new exceptional stopover in the heart of Alsace

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In brief

  • Inauguration of the Royal Palace Hotel & Spa after three years of preparation and an investment of over 40 million euros.
  • The establishment features 94 high-end keys, divided into 92 rooms and two luxurious suites across five floors.

The opening of this hotel jewel marks a major milestone for the Bas-Rhin. Developed over three years, this major project meets the expectations of a clientele wishing to combine the magic of the shows with a high-end residential stay. By combining a first-class spa with a panoramic culinary offering, the establishment asserts itself as a destination of excellence capable of sustainably capturing the flow of French and international travellers in the heart of the region.

  • A 2,000 m² thermal area with indoor/outdoor pools, saunas, steam rooms and a salt cave.
  • The creation of the panoramic rooftop restaurant La Plume gourmande, offering a breathtaking view of the Alsace plain.
In brief - La Revue du Luxe
In brief - La Revue du Luxe

Le Royal Palace Hotel & Spa, a new four-star establishment with 94 rooms located

Le Royal Palace Hotel & Spa, a new four-star establishment with 94 rooms located in Kirrwiller, officially opened its doors on Friday 28 August 2026. Led by the Meyer family, this major complex marks a historic turning point for the tourism offering in the Bas-Rhin. Designed to extend the magic of the famous adjoining cabaret, this high-end hotel combines residential comfort, panoramic gastronomy and leading wellness facilities in the heart of the Alsatian countryside. The establishment of this prestigious structure reflects a desire to promote the local art of hospitality, while offering standards of comfort equivalent to those of the largest European cities.

The building’s exterior architecture integrates harmoniously into the surrounding rolling landscapes. The interior design offers a modern reinterpretation of luxury hospitality, where the choice of materials, the meticulous management of natural light and the fluidity of the spaces foster an immediate sense of serenity. This major investment, mobilising numerous local artisans and businesses, strengthens the local economy and illustrates the excellence of regional expertise applied to prestigious hospitality.

Le Royal Palace Hotel Spa, a new four-star establishment with 94 rooms located - La Revue du Luxe
Le Royal Palace Hotel Spa, a new four-star establishment with 94 rooms located - La Revue du Luxe

A major investment for Alsace

The financial scale of the project reflects the confidence placed by the Meyer family in the long-term dynamism of regional tourism. This considerable effort of over 40 million euros positions the hotel among the major benchmarks for wellness and luxury in rural areas. For Alsace, this achievement constitutes an exceptional showcase of its economic attractiveness and its capacity to innovate in the field of high-end leisure by promoting local heritage.

A major project signed by the Meyer family

After more than three years of meticulous preparation and major works, this colossal project enriches the regional hotel landscape. The famous Alsatian dynasty has invested over 40 million euros to design this hotel complex, located right opposite its iconic music hall. This massive investment illustrates the desire to modernise and sustain a major tourist site, transforming a simple entertainment stop into a true destination for extended stays for French and international visitors. This strategic shift to an integrated residential offering makes it possible to capture and retain valuable economic value locally.

The construction site required flawless coordination of the teams to bring to life a building combining contemporary aesthetics and optimal functionality. The attention paid to the finishes reflects the high standards of the Meyer family, keen to offer an establishment in perfect harmony with the international renown of their music hall stage, thereby raising the reputation of the entire municipality.

A perfect synergy between stage and serenity

The immediate geographical proximity between the cabaret and the hotel redefines the spectator experience by eliminating the logistical constraints associated with night-time return journeys. After the intense emotions of the show, guests can immediately enjoy a peaceful night in highly comfortable surroundings, and then enjoy the 2,000 m² spa the very next day. This complete integration enhances the stay of residents, who take full advantage of the tranquillity of the Alsatian countryside to recharge their batteries in exceptional welcoming conditions.

A perfect synergy between stage and serenity - La Revue du Luxe
A perfect synergy between stage and serenity - La Revue du Luxe

The cosy comfort of 94 panoramic keys

The interior architecture of the establishment has been designed to offer a warm and resolutely contemporary atmosphere. The hotel offers an inventory of 92 refined rooms and two exclusive suites spread over five floors, designed as true cocoons of serenity. Depending on the chosen orientation, guests enjoy a breathtaking view of the luminous excitement of the cabaret or, conversely, a restful panorama facing the wild nature and gentle slopes of the Heckberg hill. The designers favoured a timeless decor, where silky textures combine with warm wood panelling to create a cosy atmosphere highly conducive to relaxation.

The two exclusive suites are located on the top floors, embodying the pinnacle of the establishment’s aesthetic refinement. With spacious layouts, private lounges and large openings, they offer a setting conducive to exceptional stays or welcoming VIPs. The panoramas from these heights over the wooded hills and surrounding fields reinforce the local roots of this exceptional address, connecting the interior to the vast Alsatian landscape.

The cosy comfort of 94 panoramic keys - La Revue du Luxe

The spa at the Royal Palace Hotel & Spa

A 2,000-square-metre sanctuary of well-being

The master asset of this new address undoubtedly lies in its state-of-the-art well-being facilities. This temple of well-being spans an exceptional surface area of 2,000 square metres entirely dedicated to serenity, offering a sensory journey rare for the region. Visitors will discover a complete complex including steam rooms, saunas, a regenerating salt cave, a discreet massage area, as well as an indoor and outdoor heated pool, completed by a 15-metre-long lap pool for swimming enthusiasts. The soothing properties of the salt cave combine with the saunas and steam rooms to purify the body and release all daily tensions. The glazed design of the spa allows these spaces to be bathed in soft light while offering restful views of the outdoors.

The outdoor extension of the swimming pool offers the rare opportunity for a heated swim in the open air, even during Alsatian winter days when the surrounding landscapes are covered in frost. The 15-metre lap pool is particularly attractive for guests wishing to combine physical fitness with mental rejuvenation. This thermal complex thus becomes a major attraction in the Bas-Rhin, accessible independently of the shows for moments of relaxation of a rare standard.

Haute cuisine with a view at La Plume gourmande

A fine dining table suspended facing the plain

The gastronomic experience extends to the establishment’s table, designed to seduce the most demanding palates in search of refinement. Located on the top floor, the restaurant La Plume gourmande offers a dining experience suspended facing the typical landscapes of the Bas-Rhin. Thanks to large bay windows and a vast outdoor terrace, guests can enjoy creative, seasonal cuisine while taking in the spectacular horizon of the Kirrwiller plain. The culinary philosophy of this panoramic restaurant highlights the riches of the region through light and tasty creations, showcasing collaborations with trusted local market gardeners and breeders.

The design of the dining room evokes lightness and finesse with a sleek contemporary decor. Whether for a sunny lunch on the panoramic terrace or a romantic candlelit dinner, the table offers a global sensory experience. The wine list, meanwhile, highlights renowned Alsatian vintages as well as gems from other exceptional national terroirs to sublimate each of the chefs’ creations.

A development dynamic for the Northern Alsace region

The opening of this four-star hotel drives a new tourism dynamic in the north of the Bas-Rhin. By encouraging travellers to extend their stay in Kirrwiller, the establishment promotes the continuous enhancement of the surrounding heritage. Visitors can thus discover the forests, fortified castles and traditional crafts of the neighbouring municipalities. This increase in the length of stays generates direct benefits for all players in the local tourism economy, confirming the key role of the Meyer family in regional attractiveness and the creation of sustainable jobs in the prestigious hospitality sector.

A new dimension for the Kirrwiller cabaret

With this inauguration, the Meyer family is responding to a long-standing demand from its clientele wishing to extend the show experience without transport constraints. The objective of this structure is to retain a clientele that makes up the 220,000 annual spectators of the famous Kirrwiller music hall by offering them a unique integrated stay package. Located at 10 rue d’Obermodern, the four-star hotel remains open throughout the year, already establishing itself as one of the new pillars of the art of living and high-end tourism in Alsace. This uninterrupted opening consolidates Kirrwiller’s positioning as an essential stopover on the European luxury and entertainment scene, capable of appealing in all seasons.

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Written by
Camille Rousseau

Camille Rousseau suit l'actualité de l'hôtellerie de luxe et de l'art du voyage pour La Revue du Luxe : ouvertures de palaces, resorts confidentiels et nouvelles maisons des grands groupes.

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